Job Title: Market Research Analyst
Location: Wilmington, DE (On-site/Hybrid as applicable)
Key Responsibilities
Conduct in-depth market analysis to identify trends, industry shifts, and client needs.
Research consumer opinions, behaviors, and emerging marketing strategies.
Prepare clear, insightful reports and visual illustrations to present complex data findings.
Utilize CRM systems to track market data, campaign results, and client engagement.
Collaborate with cross-functional teams to provide actionable insights for marketing and business development strategies.
Qualifications
Bachelor’s degree in any field (including foreign equivalent).
Minimum 2 years of experience in digital marketing with a focus on reporting, analysis, or recruitment.
Strong analytical and problem-solving skills with the ability to interpret complex data.
Proficiency in CRM tools and data visualization/reporting platforms.
Excellent written and verbal communication skills.
Preferred Skills
Experience translating raw data into actionable marketing strategies.
Familiarity with consumer research tools and methodologies.
Ability to manage multiple projects and deadlines in a fast-paced environment.
What We Offer
Competitive salary package.
Professional development opportunities.
Collaborative and growth-oriented work environment
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